Teaching Faculties:

Professor Chi-Leung CHU
National Chiayi University

Chi-Leung Chu is an Assistant Professor at the National Chiayi University.  His principle research interests include supply chain management, computer simulation, traffic signals optimizations, operations research, and applications of computers to real-world problems.  Prior to joining the faulty at National Chiayi University, he was with Taxes Transportation Institute, where he co-developed the traffic signal timing optimization software, PASSER-V.  Chu earned his Ph.D. from Texas A&M University. He also holds an MS from Case Western Reserve University, an MBA from the University of New Mexico, and a BBA from the Chinese University of Hong Kong.

Dr. Fred KU
CUHK Business School

Dr. Fred Ku, currently Assistant Dean and Co-Director of the Integrated BBA programme, joined CUHK Business School in 2009. He received his PhD degree from the Hong Kong University of Science and Technology.

With expertise in business economics, he teaches economics and business analytics courses for EMBA, MBA, MAcc and UG programs. Dr. Ku has authored a book on economics and 7 teaching cases. He has also been an active case contributor to international economics textbooks. As a pioneering educator, he supervised the production of more than 10 video teaching cases and a business simulation game. His prominent contribution to teaching and learning has been recognised by the CUHK Vice-Chancellor’s Exemplary Teaching Award (2013 and 2019) and the CUHK Business School Faculty Teaching Excellence Award 2018-19.

Dr. Ku contributes to the professional community by conducting training workshops for Education Bureau and providing consultancy services for Trade and Industry Department of Hong Kong Government and other private enterprises.

He is a columnist in Fortune Insight and a host of a popular podcast Everyday Economics, where he shares insights from the latest economic and business research.

Dr. Ku is a believer and advocate of creating social value through business education. He is the Project Leader of the Business Education for Social Good Program (BESGO)*.

*BESGO is a program funded by CUHK with its aim at educating our youngsters on how social good, social innovation (SI), social entrepreneurship (SE), corporate social responsibility (CSR) and creating shared value (CSV) shape today’s businesses, as well as how all these will sculpt our society’s future.